Jose Cuervo Seize The City 1

Working with our favourite creative agency, Andpeople, we were commissioned to create an array of video treatments and animations for Jose Cuervo’s “Seize The City” – the first entry in a series of experimental parties, held in secret locations in the heart of Johannesburg. With AP hooking us up with beautifully shot and edited sequences, we treated clips to emulate multiple formats. Inspiration came from low-res CCTV footage and compressed camera phones, from decaying VHS tape to corrupted digital content. Initially we created an series of short, cryptic videos, teasing at this mysterious event. Eventually clips for full artist announcements and event details followed, leading up to the party itself. We were stoked to be commissioned to create the visuals for the big night, bringing our glitchy animated creations into the party itself. Do you want to know more? Check out Andpeople’s post on the series!

Credits: production, cinematography, typographic design and edit by Andpeople. Animation and video treatment by Cool Your Jets.